Having solid branding is essential to success in the equipment rental industry. People can't make the decision to rent from your company if they don't know who you are, and the less familiar they are with your company, the less they'll trust you to provide the well-maintained equipment they need for their projects. Fortunately, promotional products make it easy to familiarize anyone with your company, whether it's through seeing your employees in logo imprinted caps or jackets, signing documents with promotional pens on logo imprinted clipboards, or even receiving a promotional tape measure or magnifier as a gift. JH Studios has gathered together more than one million distinctive custom promotional products you can use to make your equipment rental service the one at the front of everyone's minds.

Any promotional product can be made into a unique advertisement for your company just by having your logo printed on it. The most effective promotional products are the ones that remind people of your equipment rental service often, whether while they're interacting with your employees or during their own time at home or in the office. Items like promotional apparel for employees are a good way to increase exposure to your logo at your business, while items like promotional travel mugs, stress relievers, and sticky notes are an easy way to make your company logo a consistent feature in someone's day.  (continued below)

These kinds of promotional giveaways are perfect for first meetings with potential clients, and many equipment rental companies use them to draw in those interested in equipment rental services at trade shows and other events. Having a nice, simple gift gets the meeting off to a good start, and it will also often do a much better job of convincing them to keep your contact information than a simple business card would.

Equipment rental businesses have an exciting range of options when it comes to using promotional products. No matter what direction you intend your next campaign to take, JH Studios has countless items perfect for conveying your company message.

Article by Mirtha Holland


Equipment Rental Marketing Items